01 · MISSIONMission
Strive for the happiness and fulfillment of every Shanshui team member
02 · VISIONVision
Build a trusted brand and enable happy families
03 · VALUESCore Values
Great LoveGratitudeSincerityResponsibility
Our Philosophy
HOW WE THINK AND ACT
Family
- Filial piety comes first among all virtues
- Parents are the original; children are the copy
- To love your child is to help them love more people
- Home is a place for love, not arguments about who is right
- A family that accumulates goodness will be blessed; a family that accumulates wrongdoing will suffer misfortune
Employees
- Striving makes the ordinary shine
- Never utter a word of complaint
- There are no foolish employees; put each person’s strengths to use
- Pursue both material and spiritual well-being for every employee
Customers
- Sincerity matters more than any technique
- Our customers are the foundation of our livelihood
- Put customers at the center: create value before seeking a transaction
Partners
- Consult together, win together, learn together and build together
- Whatever you do, never let others bear a loss
Government
- Stand with the Party, move in step with the nation and contribute to a stronger China
Customer Philosophy
HOW WE SERVE CUSTOMERS
01Let principles guide methods
02Win the customer first, then win the order
03Find reasonable trends within unreasonable demands
04Build reputation in difficult times
05Do a little more than expected
06Treat customers with kindness and guide them
07Go beyond 10×6; hold fast to 6×10
08Concentrate our forces and win decisive battles
Eight Perspectives
PERSPECTIVES THAT SHAPE ACTION
Sound Perspectives
- Work should lighten your supervisor’s burden
- Relationships should be handled with enduring affection and loyalty
- Sincerity is the foundation of character
- Children long for guidance; they simply reject lecturing
Misguided Perspectives
- My supervisor should lighten my burden
- Colleagues should deal only with the matter at hand
- Sellers are always shrewder than buyers
- My child should do as I say
Culture builds shared purpose · Action fulfills our commitments